Collection: Sebago

The Sebago Brand Story

Summing Up Sebago

Founded in 1946 in Westbrook, Maine, Sebago was born from a desire to provide high-quality, casual footwear rooted in New England's maritime culture. The brand gained international acclaim for its commitment to traditional hand-sewn construction, starting with their signature beefroll penny loafer and later defining an entire category with the introduction of the Docksides boat shoe in 1970. At Urban Industry, Sebago represents the perfect intersection of heritage Ivy League aesthetics and functional outdoor utility. Their shoes are not merely fashion statements: they are built to endure the rigours of coastal life. Whether through their Citysides loafers or the rugged Campsides collection, Sebago maintains a standard of excellence that aligns with our curated selection of brands that value longevity, authentic history, and meticulous attention to detail.

How Does Sebago Stack Up

• Genuine Moccasin Construction: Each pair is hand-sewn from a single piece of leather that wraps around the foot, creating a unique "glove-like" fit that adapts to your gait over time.

• Non-Corrosive Hardware: To combat the harsh effects of salt water, Sebago utilises solid brass or zinc-coated eyelets that resist oxidation and maintain structural integrity in damp environments.

• Siped Rubber Outsoles: The iconic Docksides feature razor-cut "siping" in the rubber soles, a technique designed to channel water away from the contact point for superior slip resistance on wet decks.

• Premium Corrected Grain and Suede: Utilising high-density leathers and waxed suedes, the uppers are treated to be water-repellent while maintaining high breathability for all-day comfort.

The Urban Industry Take on Sebago

Sebago is a staple for those who appreciate the "New England" aesthetic but require gear that handles the unpredictable UK climate. For a contemporary look, we recommend pairing the Classic Dan loafer with Carhartt WIP trousers for a blend of workwear and prep. If you are heading outdoors, the Campsides range offers more aggressive lugs suitable for light trails. Sizing Guidance: Sebago footwear generally runs true to size. However, because the hand-sewn leather uppers are designed to stretch and mould to your feet, we recommend a snug initial fit. If you are between sizes or plan to wear them without socks, sizing down by a half-step is often the best route for a technical, secure fit.

Our Sebago FAQ

Are Sebago boat shoes waterproof? While the leather and waxed suede uppers are naturally water-repellent and designed for nautical use, they do not feature a waterproof membrane. They handle sea spray and light rain excellently but are not intended for full submersion.

How do I maintain the leather on my loafers? We suggest regular cleaning with a soft brush and applying a high-quality leather conditioner. For suede models, a protector spray will help maintain the nap and prevent staining from the elements.

Can I wear Sebago Docksides in the winter? Yes, though they are traditionally a summer staple. To adapt them for colder UK months, pair them with heavy-gauge wool Socks to provide the necessary thermal insulation.

Why buy Sebago from Urban Industry

Urban Industry has been a cornerstone of the UK streetwear and outdoor scene since 2002. Based in Eastbourne, East Sussex, we pride ourselves on a highly curated brand list that prioritises quality over fast fashion. When you buy from us, you are supported by a team with over two decades of expertise and a reputation backed by top-tier reviews on Trustpilot, Google, and Judge.me. We offer fast shipping globally and a commitment to authentic storytelling, ensuring you receive not just a product, but a piece of heritage gear backed by world-class customer service.