Collection: Peakwork

The Peakwork Brand Story

Urban Industry is proud to be the exclusive UK home of Peakwork, a forward-thinking Australian streetwear label redefining the boundaries of modern design. Founded by long term streetwear creative, Morgan Schoermer, Peakwork was born from a desire to step away from the fleeting cycles of fast fashion and seasonal hype. Instead, the brand embraces a philosophy of quality, authenticity, and timeless craftsmanship, rooted in the principles of street culture, sportswear heritage, and sustainable innovation.

Every stitch, fabric choice, and design detail reflects a commitment to purpose-driven creativity.

The Story Behind Peakwork

Unlike mainstream brands that chase trends, Peakwork emerged from a DIY spirit and an appreciation for subcultural creativity. Drawing inspiration from the golden era of sportswear (1970s to mid-1990s) and the raw, inventive energy of the 90s underground scene, the brand creates clothing that feels both nostalgic and modern.

This personal perspective allows Peakwork to craft garments that not only celebrate vintage aesthetics but also innovate in functionality and form. Each release is the result of small-batch, in-house production, where creative independence is paramount and mass production has no place. Morgan stitches and constructs all the Caps in his own studio!

By keeping production close to home and under their own control, Peakwork ensures that every product carries the fingerprint of its creators, delivering an authenticity that’s rare in today’s fashion industry.

Design Philosophy: Fit, Form, Function, Fabric

At the heart of Peakwork’s ethos lies a simple but powerful principle: fit, form, function, and fabric. These four pillars define every piece, whether it’s a handcrafted cap, a versatile jacket, or a premium T-shirt.

• Fit: Each garment is tailored with precision, designed to complement movement and feel natural in wear.

• Form: Patterns and silhouettes balance classic sportswear references with modern utility.

• Function: Practicality is never sacrificed. From the cut of a jacket to the breathability of a cap, performance meets everyday style.

• Fabric: Exceptional materials are sourced with care, often including recycled and remnant fabrics, giving new life to high-quality textiles that might otherwise go unused.

The result is clothing that doesn’t just look goo, it moves with you, lasts longer, and feels better.

Peakwork Headwear: A Signature Statement

Among Peakwork’s standout categories is its headwear collection, already gaining a cult following internationally. Each cap and hat is crafted in limited quantities, making them not just an accessory, but a collector’s item.

Unlike mass-market headwear, Peakwork pieces combine innovative design details with premium fabrics, ensuring comfort and durability. This limited-run approach means you’re investing in something truly uniqu, a statement piece that reflects individuality rather than conformity.

Urban Industry customers searching for exclusive, limited-edition headwear will find Peakwork to be a brand that resonates deeply with both style and substance.

Sustainability Without Compromise

Peakwork is honest about the fashion industry’s environmental challenges: no brand is 100% sustainable. However, Peakwork’s commitment to responsible production sets it apart in meaningful ways.

• Longevity First: Products are designed to be cherished and worn foreve, never destined for landfill.

• Material Responsibility: Use of recycled and remnant fabrics where possible reduces waste and extends the life of valuable materials.

• Packaging Innovation: Every order is shipped in home-compostable packaging—from swing tags to garment bags to mailing bag, minimising plastic and waste.
  

• Ethical Supply Chain: Peakwork fosters close relationships with suppliers, ensuring fair working conditions and ethical practices across every stage of production.

For the conscious customer who wants pieces that align with their values, Peakwork proves that style and sustainability can co-exist.