Collection: And Wander

The And Wander Brand Story

Summing up and wander

and wander is a Japanese outdoor label that has redefined the intersection of high-fashion aesthetics and technical mountaineering performance. Founded in 2011 by Keita Ikeuchi and Mihoko Mori, the brand draws on the duo’s extensive background at the legendary Issey Miyake design house. This unique pedigree allows them to approach outdoor gear with a level of sartorial precision rarely seen in the industry, bridging the gap between the Tokyo runway and the rugged terrain of the Japanese Alps. Their philosophy is simple yet profound: to make "fashion in the mountains just as enjoyable as everyday fashion." By integrating premium materials with experimental silhouettes, they have become a cornerstone of the Gorpcore movement. At Urban Industry, we categorise and wander as a pinnacle brand that offers the perfect synergy of utility and avant-garde style, ensuring you are as prepared for a sudden downpour in the city as you are for a weekend trek.

How Does and wander Stack Up:

• Technical Fabrications: The brand frequently utilises advanced materials such as Pertex Quantum Air for superior wind resistance and breathability, alongside high-tenacity Ripstop nylon with a water-repellent finish to ensure long-term durability.

• Signature Reflectivity: A core design feature is the use of 3M reflective stitching and logos. This "gear-head" detail provides essential visibility during night-time excursions while serving as a distinct aesthetic hallmark of their technical jackets and bags.

• Fabric Weight & Denier: From lightweight 20-denier shirts to robust 400-denier ECOPAK backpacks, the brand meticulously selects fabric weights to balance packability with abrasion resistance.

• Functional Ergonomics: Patterns are cut to allow for a full range of motion, featuring articulated sleeves and gusseted constructions that prevent hem-lift during active use.

The Urban Industry Take on and wander:

For the UK climate, and wander is an exceptional choice due to its versatility and ability to handle "four seasons in one day." Their lightweight shells are perfect for layering over a fleece during damp coastal walks or as a standalone piece in the city. Regarding sizing, and wander follows a Japanese numerical sizing system (1-5). For a standard UK technical fit, we generally recommend sticking to your usual size, but if you prefer a more relaxed, "lifestyle" silhouette, consider sizing up. Their trousers often feature integrated belts and a slightly tapered leg, making them ideal for pairing with technical footwear. We recommend styling their reflective pieces with tonal neutrals to let the technical details take centre stage.

Our and wander FAQ:

Is and wander clothing waterproof? While many pieces utilise highly water-resistant treatments and DWR-coated Ripstop fabrics designed to withstand light to moderate rain, their "Rain" specific jackets feature fully taped seams and multi-layer membranes for total waterproof protection in harsh conditions.

How should I care for my and wander gear? To maintain the technical integrity of the fabrics, we recommend washing on a cool, gentle cycle with a specialist technical cleaner. Avoid fabric softeners as these can clog the breathability of membranes and degrade the water-repellent coatings.

Does and wander fit true to size? As a Japanese brand, the cut is often more precise and slightly slimmer than US heritage brands. Most customers find that the numerical sizing translates well to UK standards, though those between sizes should size up for a more comfortable layering experience.

Why buy and wander from Urban Industry:

Urban Industry has been a leading destination for premium streetwear and outdoor gear since 2002. Based in Eastbourne, East Sussex, we pride ourselves on our curated selection of the world's most innovative brands. When you buy from us, you are supported by over two decades of industry expertise and a commitment to exceptional customer service, reflected in our high ratings on Trustpilot, Google, and Judge.me. We offer Fast Shipping globally from our UK warehouse, ensuring your latest pickup arrives swiftly and securely. Our team's deep knowledge of technical specifications means you receive authoritative advice every time you shop.