{"product_id":"nn-07-deon-all-over-print-shirt-navy-blue-2620001082","title":"NN.07 Deon All-Over Print Shirt","description":"\u003cp data-path-to-node=\"0\"\u003eThe NN.07 Deon All-Over Print Shirt in Navy Blue provides a fluid and breathable solution for your high-summer wardrobe. This NN.07 button-down shirt solves the problem of heavy, restrictive shirting by using a sustainable LENZING ECOVERO viscose fabric that offers a soft, cooling sensation against the skin. Built with a focus on modern versatility, the garment features a custom graphic print that adds depth to the deep navy base, making it a sophisticated choice for travel, social gatherings, or everyday wear in warmer climates.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"1\"\u003eKey Features\u003c\/h3\u003e\n\u003cul data-path-to-node=\"2\"\u003e\n\u003cli\u003eConstructed from 100% LENZING ECOVERO viscose for a lightweight and eco-conscious footprint.\u003c\/li\u003e\n\u003cli\u003eEngineered with a medium-weight twill weave that ensures a fluid, premium drape.\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"citation-24 citation-end-24\"\u003eFeatures an exclusive all-over print design for a unique, contemporary aesthetic.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"citation-23 citation-end-23\"\u003eDesigned with off-shoulder sleeves and a curved hem to promote a relaxed profile.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan class=\"citation-23 citation-end-23\"\u003e\u003csup class=\"superscript\" data-turn-source-index=\"2\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e\u003c!----\u003eFinished with sustainable recycled polyester buttons for a nature-conscious build\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan class=\"citation-22 citation-end-22\"\u003eIncludes a functional single patch pocket on the chest for traditional detailing\u003csup class=\"superscript\" data-turn-source-index=\"3\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e\n\u003cdiv class=\"source-inline-chip-container ng-star-inserted\"\u003e\u003c!----\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"3\"\u003eAt Urban Industry we recommend\u003c\/h3\u003e\n\u003cul data-path-to-node=\"4\"\u003e\n\u003cli\u003eSummer holidays and tropical travel where moisture management is a priority.\u003c\/li\u003e\n\u003cli\u003eSmart casual evening events that require a more artistic alternative to plain navy shirts.\u003c\/li\u003e\n\u003cli\u003eIndividuals who value transparent supply chains and certified sustainable textiles.\u003c\/li\u003e\n\u003cli\u003ePairing with lightweight chinos or drawstring trousers for a relaxed, coordinated look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"5\"\u003eOur Style, Fit \u0026amp; Sizing Recommendations\u003c\/h3\u003e\n\u003cul data-path-to-node=\"6\"\u003e\n\u003cli\u003eThis shirt is cut in a regular fit with dropped shoulders to ensure a comfortable, airy feel.\u003c\/li\u003e\n\u003cli\u003eThe fabric is designed to hang loosely on the body, providing maximum ventilation in humid conditions.\u003c\/li\u003e\n\u003cli\u003eHere at the store we recommend choosing your standard size to maintain the intended relaxed silhouette.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"7\"\u003eWashing \u0026amp; Care Instructions\u003c\/h3\u003e\n\u003cul data-path-to-node=\"8\"\u003e\n\u003cli\u003e\u003cspan class=\"citation-21 citation-end-21\"\u003eMachine wash on a gentle 30 degree cycle to protect the delicate viscose fibres.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eAlways wash with similar dark colours to maintain the richness of the Navy Blue tones.\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"citation-20 citation-end-20\"\u003eDo not use a tumble dryer, as heat can damage the fabric and cause unwanted shrinkage.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eTo remove creases, we suggest using a cool iron on the reverse side or simply hanging the shirt in a steamy bathroom after washing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"9\"\u003eNN.07 Deon All-Over Print Shirt - Our FAQs\u003c\/h3\u003e\n\u003col start=\"1\" data-path-to-node=\"10\"\u003e\n\u003cli\u003e\n\u003cb data-path-to-node=\"10,0,0\" data-index-in-node=\"0\"\u003eIs this fabric more breathable than cotton?\u003c\/b\u003e \u003cbr\u003eYes, the viscose fibres are specifically engineered for superior moisture wicking and airflow, making it cooler than traditional cotton.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb data-path-to-node=\"10,1,0\" data-index-in-node=\"0\"\u003eWill the print fade after washing?\u003c\/b\u003e \u003cbr\u003eNN.07 uses high quality dyeing processes, but following the low-temperature wash instructions is essential to preserving the print clarity.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb data-path-to-node=\"10,2,0\" data-index-in-node=\"0\"\u003eWhat is LENZING ECOVERO?\u003c\/b\u003e \u003cbr\u003eIt is a sustainably produced viscose made from certified wood sources, resulting in up to 50% lower emissions than generic viscose.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb data-path-to-node=\"10,3,0\" data-index-in-node=\"0\"\u003eIs the fit tight across the chest?\u003c\/b\u003e\u003cspan class=\"citation-19 citation-end-19\"\u003e \u003cbr\u003eNo, the Deon model is designed with a regular, easy-going fit that offers plenty of room for movement.\u003csup class=\"superscript\" data-turn-source-index=\"6\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e\n\u003cdiv class=\"source-inline-chip-container ng-star-inserted\"\u003e\u003c!----\u003e\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3 data-path-to-node=\"11\"\u003eWhy buy NN.07 from Urban Industry\u003c\/h3\u003e\n\u003cul data-path-to-node=\"12\"\u003e\n\u003cli\u003e\u003cspan class=\"citation-18 citation-end-18\"\u003eWe are a trusted, long established independent UK store, since 2002.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"citation-17 citation-end-17\"\u003eWe have an ‘Excellent’ rating from over 20000 real customer reviews across Trustpilot, Google and Judge.me.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"citation-16 citation-end-16\"\u003eWe are committed to finding the very best quality mens wear brands from around the world to build a curated selection each season that customers can trust in.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"citation-15 citation-end-15\"\u003eOur team has extensive knowledge of Scandinavian brands and can provide expert advice on the best pieces for your specific style.\u003csup class=\"superscript\" data-turn-source-index=\"10\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Code:\u003c\/strong\u003e 2620001082\u003c\/p\u003e","brand":"NN.07","offers":[{"title":"M \/ Navy \/ Navy Blue","offer_id":55591033012609,"sku":"N0_20020_NAE_M","price":152.95,"currency_code":"EUR","in_stock":true},{"title":"L \/ Navy \/ Navy Blue","offer_id":55591033045377,"sku":"N0_20020_NAE_L","price":152.95,"currency_code":"EUR","in_stock":true},{"title":"XL \/ Navy \/ Navy Blue","offer_id":55591033078145,"sku":"N0_20020_NAE_XL","price":152.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1213\/2346\/files\/NN.07_DeonAllOverPrint_Shirt_NavyNavyBlue_01.jpg?v=1778251156","url":"https:\/\/www.urbanindustry.co.uk\/fr-fr\/products\/nn-07-deon-all-over-print-shirt-navy-blue-2620001082","provider":"Urban Industry","version":"1.0","type":"link"}