{"product_id":"purple-mountain-observatory-wool-performance-long-sleeve-t-shirt-khaki-2260407","title":"Purple Mountain Observatory Wool Performance Long Sleeve T-Shirt","description":"\u003cp\u003eUtilising a lightweight technical merino wool blend, the Purple Mountain Observatory Wool Performance Long Sleeve T-Shirt in Khaki solves the issue of baselayers retaining unpleasant odors and feeling clammy during extended outdoor activities. This long sleeve top naturally regulates core temperature across shifting climates while rapidly wicking moisture away from your skin. Featuring flatlock seam construction and a soft hand feel, it delivers irritation free comfort and thermal efficiency whether you are trekking remote trails or navigating daily city travel.\u003c\/p\u003e\n\n\u003ch3\u003eKey Features\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eTechnical merino wool blend fabric delivers natural thermal insulation and moisture regulation.\u003c\/li\u003e\n  \u003cli\u003eInherent anti odor properties keep the garment fresh over multi day wear without frequent washing.\u003c\/li\u003e\n  \u003cli\u003eFlatlock seams throughout eliminate skin friction and prevent chafing under backpack straps.\u003c\/li\u003e\n  \u003cli\u003eUltralight knit construction provides exceptional breathability and rapid drying times.\u003c\/li\u003e\n  \u003cli\u003eDurable elasticated crew collar holds its shape across repeated wear and care cycles.\u003c\/li\u003e\n  \u003cli\u003eSoft textile feel prevents the skin irritation often associated with traditional wool garments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAt Urban Industry We Recommend These For\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMulti day trekking, mountain hikes, and high output endurance pursuits.\u003c\/li\u003e\n  \u003cli\u003eLayering under waterproof hardshells, heavy fleece jackets, or insulated coats in cold weather.\u003c\/li\u003e\n  \u003cli\u003eOutdoor enthusiasts needing a natural performance baselayer for unpredictable climate transitions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eFit \u0026amp; Sizing Recommendations\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eDesigned by the brand to run with an athletic regular fit that sits close to the body for optimal moisture transport.\u003c\/li\u003e\n  \u003cli\u003ePurple Mountain Observatory recommends to choose your standard size for an effective baselayer fit, or size up if you prefer a looser drape.\u003c\/li\u003e\n  \u003cli\u003eErgonomic sleeve design allows full shoulder rotation without pulling the waist hem upward.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWashing \u0026amp; Care Instructions\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMachine wash cold on a gentle wool cycle using a mild wool approved detergent.\u003c\/li\u003e\n  \u003cli\u003eDo not use liquid fabric softeners, as they coat the natural merino fibres and reduce moisture performance.\u003c\/li\u003e\n  \u003cli\u003eLie flat to dry naturally in the shade away from direct heat sources to preserve garment shape.\u003c\/li\u003e\n  \u003cli\u003eDo not tumble dry, bleach, or dry clean.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003ePurple Mountain Observatory Wool Performance Long Sleeve T-Shirt - Our FAQs\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003e\n\u003cstrong\u003eWhat are the benefits of the merino wool blend used in the Purple Mountain Observatory Wool Performance Long Sleeve T-Shirt in Khaki?\u003c\/strong\u003e Merino wool naturally regulates body temperature, wicks sweat quickly, and resists odor causing bacteria, making it an outstanding choice for technical baselayers.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eDoes this wool shirt scratch against sensitive skin?\u003c\/strong\u003e No, the fine gauge merino fibres are exceptionally soft and spun to ensure a completely smooth, itch free feel against bare skin.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHow do I wash this garment to avoid shrinking the fabric?\u003c\/strong\u003e Wash in cold water on a delicate wool cycle with a gentle detergent, and lie it flat to air dry rather than using a tumble dryer.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCan I wear this long sleeve top during warmer weather?\u003c\/strong\u003e Yes, the lightweight merino blend is highly breathable and actively cools your core by releasing trapped heat when temperatures rise.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eWill backpack straps wear down the shoulder seams?\u003c\/strong\u003e Flatlock stitching is reinforced and placed strategically to prevent premature friction wear and pressure spots under heavy shoulder straps.\u003c\/li\u003e\n\u003c\/ol\u003e\n\n\u003ch3\u003eWhy Buy Purple Mountain Observatory from Urban Industry\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWe've been running as an independent UK retailer since 2002, with two decades of experience behind every recommendation.\u003c\/li\u003e\n  \u003cli\u003eOur Excellent rating comes from more than 20,000 real reviews on Trustpilot, Google and Judge.me.\u003c\/li\u003e\n  \u003cli\u003eOur buying team selects only the menswear brands worth stocking, refreshed every season.\u003c\/li\u003e\n  \u003cli\u003eWherever you're ordering from, we offer reliable shipping and simple returns.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Code: \u003c\/strong\u003ePMO2099\u003c\/p\u003e","brand":"Purple Mountain Observatory","offers":[{"title":"M \/ Green \/ Khaki","offer_id":56081184522625,"sku":"PM_2260407_M","price":142.95,"currency_code":"EUR","in_stock":true},{"title":"L \/ Green \/ Khaki","offer_id":56081184555393,"sku":"PM_2260407_L","price":142.95,"currency_code":"EUR","in_stock":true},{"title":"XL \/ Green \/ Khaki","offer_id":56081184588161,"sku":"PM_2260407_XL","price":142.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1213\/2346\/files\/PurpleMountainObservatory_WoolPerformanceLongSleeveT-Shirt_Green_Khaki_01.jpg?v=1790088988","url":"https:\/\/www.urbanindustry.co.uk\/en-fr\/products\/purple-mountain-observatory-wool-performance-long-sleeve-t-shirt-khaki-2260407","provider":"Urban Industry","version":"1.0","type":"link"}