Nike SB  –  Beaverton, Portland, Oregon, USA. Est. 1964. (Pronounced Ni-Kee)

Brand Story

Nike SB is Nike’s skateboarding division, as you may already be well aware.

If you’re new to SB, here’s the lowdown: it’s been a hugely successful brand in its own right since it was launched almost 20 years ago, in 2002. The reason for this success and popularity? In a nutshell: originality.

We love Nike SB here at Urban Industry because it’s pushed boundaries since day one, redefining skating gear and blurring the lines between skatewear and sportswear. So much so that you don’t have to be a skater to be into the SB range – and there aren’t many other skating brands you could say that about. The designs are so clean and classic, and the colourways so spot-on, that SB slots perfectly into any environment, whether it’s the skatepark or the office.

We stock a wide variety of Nike SB products, focusing on footwear favourites such as the Stefan Janoski range (plenty of colours and materials for you to choose from), the ever-popular Zoom Bruin, the Zoom Blazer in both the Low and Mid options, plus other models like the GTS Return and the Shane. In addition to those essential sneakers, we carry Nike SB clothing favourites like the Pullover Skate Hoody, the Skate Track Pants, a bunch of boldly branded T-shirts and so on.

We’re constantly getting new lines and restocks in, so keep checking in with us. If you scroll to the bottom of the page and subscribe to our newsletter (pop your email address in on the left), you’ll start getting all of our updates on Nike SB arrivals and more.

Also feel free to give us a shout if you need any help with sizing advice or have any other questions about products or availability.