New to the Urban Industry journal, we are introducing a regular ‘street style’ section that looks to different areas of the UK to see what you guys are wearing on street level. Kicking things off in our neighbouring town of Brighton we spent a sunny, but cold, Saturday checking our what the general public had on.

Adam, 29, Brighton

Favourite brand: Edwin / The North Face

Favourite footwear: Janoski Max

Clothing weakness: T-Shirts

Favourite season for clothing: AUTUMN

Favourite purchase of 2014: Janoski Max

Staple item: Carabiner

Virgil, 23, Brighton

Favourite brand: BARBOUR

Favourite footwear: Vans Half Cab

Clothing weakness: Jacket’s

Favourite season: WINTER

Favourite purchase of 2014: Nike Benassi Sliders

Staple item: Plain black tee

Dan, Brighton

Favourite brand: Carhartt

Favourite footwear: KICKERS

Clothing weakness: Hats

Favourite season for clothing: SUMMER

Favourite purchase of 2014: TOMMY HILFIGER JACKET

Staple Item: Rings

Gift, 19, Brighton

Favourite Brand: TRUE RELIGION

Favourite Footwear: Nike Air Huarache

Clothing Weakness: Trainers

Favourite season for clothing: SUMMER

Favourite purchase from 2014:  HERMES BELT

Staple Item: Hat