Right so, where to begin. This is arguably the biggest Summer Sale we've ever done here at Urban Industry. I'm sure a lot of you have filled your boots already, but we here at UI HQ thought we would take you through our own sale selections and maybe draw your eye to some things you may have missed, or some cracking bargain we feel it would be rude not to share. I've picked my items based on what I'd actually shop for myself, and have included some of my favourite brands that we stock here at Urban Industry. So without further ado, I present to you the SeanM head-to-toe Summer Sale outfit…
Let's start at the top. Get your head covered with the HUF Big H Side Mesh Snapback Cap, now 30% off at £20.99. HUF are one of my favourite brands here at UI. They're caning it with all the Plantlife stuff at the moment, but they still find time to produce killer basics like this cap. Plus it's orange too, which is a lot better than your boring browns and navys.
Right, like any prize-winning fighter let's now work the mid-section. First up is an absolute Billy Bargain of a t-shirt – the Heel Bruise Elephant Fills tee, now a whopping 55% off at £13.50. That's less than half-price for one of the hottest Californian skate brands to emerge in recent years. I've got a lot of Heel Bruise stuff in my closet. The simple graphics really click with me, and the quality of the cut & sew is on-point. In fact, why not have a look at the full Heel Bruise sale section HERE.
I'm staying with the Californian skateboarding aesthetic for my next choice – the Altamont Chillum Shirt, now at 35% off and retailing for £35.74. I like what Altamont have done here, playing on the current Navajo trend without shoving it in your face. It's a simple short-sleeved shirt that I think would look awesome worn over the Heel Bruise t-shirt.
If the weather stays this unpredictable, then a t-shirt and short-sleeved shirt just ain't gonna cut it. When the weather takes a turn, be ready with the Acalpulco Gold AG Tiger Pullover Hoody – now 25% off at £59.99. How these didn't sell out immediately when they dropped both mystifies and horrifies me. The heavyweight 320gm Canadian fleece, the smart collegiate graphic…oh my! Please rectify this immediately and grab yourself a bargain. The Acapulco boys know what's up, and this hoody is the typical AG quality and attention to detail you'd come to expect.
For your lower half, I'm gonna keep it simple. No fancy-pants stuff here, just a trusty pair of Levis and Vans to finish. These Levis 501 jeans in the One Wash are a ridiculous 40% off at £38.99. In the words of 'Stone Cold' Steve Austin – "that's all I got to say about that"!
Same goes for the Vans Era Shoes in (Suede) Seneca Rock/Black Olive – now 30% off at £38.49. This is a great two-tone colourway on the classic Vans Era shoe. The suede upper should serve you a good deal longer than the standard canvas too. Keep it comfy too by adding a pair of Obey Navajo Socks (now 35% off at £9.74) to complete the look!