Obey Giant UK Premiere at House of Vans
On a freezing cold Friday night we headed down to London’s House Of Vans to watch the exclusive UK premiere of the eagerly anticipated Obey Giant - a documentary profiling the life and work of artist Shepard Fairey, following his roots in punk rock and skateboarding, to his creation of the iconic Obama 'Hope' poster and the controversy that surrounds it.
From Director James Moll and Executive producers James Franco, Jennifer Howell and Elysium Bandini Studios.
We arrived at 8pm for drinks and to savour the uniqueness of the House of vans venue. There was an art exhibit from award-winning design agency Studio PSK that played with light and sound. The show featured animations from four illustrators Martina Paukova, Chester Holme, Dale Crosby-Close and Sam Taylor. These works were then blown up and illuminated using a unique combination of light and sound as well as being printed onto a custom-made pair of Vans, the combination of which produced a moving visual piece of animation. Visitors were also encouraged to get stuck into the giant ball pit where the visual effect of the lighting on the different coloured balls contributed to the whole visual spectacle. Of course if you visit The House of Vans you have to check the two indoor skate areas for some of the UK’s best skateboarders which is a treat in itself.
9pm we are gently ushered into the Cinema screening room which is intimate and informal with raised wooden platforms and cushions as seating, it’s very much sit how and where you like. The bag of mixed salty and sweet popcorn offered on the way in was a nice touch. Obey Giant was a very insightful look into the birth of Obey from the creator Shepard Fairey, he speaks candidly about his influences, inspirations and brushes with the law during his early days of graffiti stickering. His journey takes him from an expression of Skate and Punk culture to a vehicle for political change, culminating in the creation of the iconic Obama ‘Hope’ poster and the subsequent lengthy legal battle. On leaving the screening we were each given an Obey Goody bag filled with Obey merchandise. Thank you everyone at Obey for a great evening!
See our full photo recap of the nights events below. Be sure to follow our social media for regular updates on releases. You can shop our full range Obey HERE