Urban Industry

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Nike Tech Fleece collection

August 28, 2013

We love a bit of forward-thinking technology here at Urban Industry. Once again Nike is on hand to deliver our latest fix with the Nike Tech Fleece pack. Using the latest running technology as well as stripping existing Nike apparel down to its purest form of functionality and performance, Nike have come up with a tight collection that not only performs excellently but also looks smart as hell. Here’s Nike with the official word themselves:

“For Fall/Holiday 2013, Nike updates classic styles with a revolutionary reinvention of the fabric of sport: fleece. Evolving the fit, feel, and function of Nike’s most iconic sportswear silhouettes, the Nike Tech Fleece Collection represents the next generation of classic sport apparel.  

The Nike Tech Fleece fabric offers the ultimate in lightweight warmth that responds to the natural motion of the wearer. Plush foam placed between layers of cotton jersey creates a tri-layer fabric that provides the ultimate in comfort and warmth when needed. The smooth jersey facing gives the garments a modern, streamlined look both inside and out, while the inner foam enhances the fleece’s functionality. It is lighter, warmer, more breathable than its predecessors, and looks as good as it performs.

To highlight the groundbreaking fabric, each style was stripped down to its essential elements and rebuilt from the inside out. Arms were articulated for enhanced mobility while restructuring helped slim the silhouettes and reduced overall topstitching and seaming. Additionally, traditional ribbed cuffs were replaced by black elastic micro binding for a snug, ergonomic fit and updated appearance that complements bold black zippers and a traditional grey palette”.

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