ABOUT
NIKE
Nike Trainers and Nike Clothing at Urban Industry
Here at the Urban Industry store we stock the very best in Nike trainers and clothing from the Nike Sportswear range, a limited selection only for independent clothing stores in the UK. PLEASE NOTE: We are an official and fully authorised Stockist of Nike Products in the UK - Please check our About us page to see that we are a UK based store trading since 2002.
The Nike trainers story began as a small distributing outfit located in the trunk of Phil Knight's car.
Nike clothing emanated from two sources: Bill Bowerman's quest for lighter, more durable racing footwear for his Oregon based runners, and Knight's search for a way to make a living without having to give up his love of athletics. Bowerman coached track at the University of Oregon where Phil Knight ran in 1959. Bowerman's desire for better quality running trainer clearly influenced Knight in his search for a marketing strategy. Between them, the seed of the Worlds most influential sporting company Nike grew.
After cresting $1 million in sales and riding the wave of the success, Knight et. al. devised the Nike name and trademark Swoosh in 1971.
If Nike footwear didn't start the fitness revolution, Knight says, "We were at least right there. And we sure rode it for one hell of a ride". The 80s and 90s would yield greater and greater profits as Nike trainers began to assume the appearance of athletic juggernaut, rather than the underdog of old. "Advertising Age" named Nike trainers the 1996 Marketer of the Year, citing the "ubiquitous swoosh...was more recognised and coveted by consumers than any other sports brand arguably any brand"
NIKE
NEWS
With 4 main deliveries of Nike Sportswear a year, plus some odd special drops and sprinkles of Air Jordan, here at Urban Industry we're ramping our our selection each and every time. This Spring we have a tight Nike collection with the deliveries of the new Air Max 1 colours ways and the great Air Max 90 Current Moires. We also have a good drop on the classic Cortez and some of the original colour way Air Rifts. Nike SPortswear apparel is also top on our reorder list with anything tech pack taking our eye every quickly.